How you choose to present yourself, and the data you want to share, may be different at home, or work, at play or on the town. For example, your avatar might reflect your introverted mood at work by donning headphones, while you may choose a teddy-bear skin and pineapple hat for family, then opt for an astronaut outfit with friends. It’s entirely up to you and you can change them on the fly. You can even choose to be recognized in some Xircles but be absolutely anonymous in others. You’re not always the same you, are you? Let your avatar say so.